Claire
Carpenter
GenX UGC Creator
Real content, real audience, real results — for brands targeting grown-ups.

About Me
I’m Claire — a UK-based UGC creator and your target audience. At 54, with a background in speechwriting and business ownership, I know how to communicate clearly, persuasively, and on brief.
What I bring is rare: the lived experience of a Gen X consumer combined with the professional craft to translate that into content that generates trust. No guesswork, no performing — just credible, compelling work that your audience will recognise as real.

Services I offer
From a single hook to a full campaign’s worth of content — here’s what I deliver:
What I create
- Short-form video content
- Hooks & attention-grabbing openers
- Product demos & tutorials
- Problem & solution
- Before & after
- Testimonials & reviews
- Unboxing & first impressions
- Lifestyle b-roll
- Flat lay & product photography
- Voiceover content
Filming locations
- Stunning coastal clifftop & dramatic headland (Beachy Head)
- Harbour, beach & waterfront
- Styled kitchen & home interiors
- High-end gym & racquet sports facilities
- Car interior & on-the-road
Particularly well-suited to health & wellness, nutrition, fitness, finance and lifestyle brands targeting the 40+ market.